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Companies and project managers have believed for years that their only responsibility was mainly a financial one – maximizing value for shareholders and finish your projects on time and on budget. Sustainability is a new idea, where the corporate sector incorporates social and environmental concerns in its strategies and plays a more responsible role in the world.

But why should project managers care about it?

Our guest today is Jennifer Russell, PMP (www.mastodonconsulting.com) who argues that with some effort and foresight, sustainability can be integrated seamlessly in the goals of almost all projects and organizations. Furthermore, it is not necessarily the chief executives who must always initiate and implement sustainability. Project managers have the ability to introduce sustainability in their work and promote social good within the firm. If properly understood and executed, sustainability is a win–win strategy that benefits the project, the company, as well as society.

In our Gizmo's section we talk to Kay Wais who is the creator of the Project Risk Board Game, a fun way to get your mind in shape for project risk management. We are giving away to copies of the game - listen in to hear how to participate.

And the winners of two copies of Dux Raymond Sy's book SharePoint for Project Management are:

• Glenn Rogers, Ontario, Canada (Premium Listener)
• Eliseo Pita, A Coruna, Spain (Free Listener)